Our Story
A superb leather jacket is a must-have for any wardrobe. The Deedam was founded when I was shopping for leather jackets with a few buddies and was searching for a good leather jacket.
We were tired of having to choose between expensive luxury and quick fashion. Luxury companies, which required paying more than $1000, were on one side, while fast-fashion brands, which required purchasing a product that would not last for many years, were on the other. Where else could they go?
After much investigation, it was determined that a lengthy supply chain of distributors, wholesalers, and retailers, together with expensive marketing activities, were the cause of the increased pricing of leather outerwear. This indicated that the product itself only received a small portion of the amount that customers paid.
We founded The Deedam after realising that the issue could be resolved and that customers like us deserved better.
Our own aim was straightforward: make it simple for customers to purchase premium leather jackets at reasonable prices.
We can offer better quality leather jackets for a fraction of the market price by eliminating needless costs, developing and manufacturing in-house, selling directly to customers, and using just-in-time production.
We think everyone should be able to experience the thrilling sensation of wearing a leather jacket.
Finest Raw Materials
Since we put our lives in our coats, we only utilise the best materials available. It all begins with the raw materials. All of our coats are constructed with polyester lining, YKK zippers, and full grain natural leather.
Exquisite Craftsmanship
Unlike mass production, our items are manufactured by hand, one at a time, by a single craftsman who pays close attention to detail and quality. Although choosing not to use chain production may cost more, our stitching will be of superior quality.
Fair Pricing - Direct to You
Our items are priced at ¼ the amount that premium companies would charge for them since we sell directly to consumers. By eliminating middlemen, shopfront expenses, and wasteful marketing expenditures, we are able to maintain lower rates. And with just-in-time manufacturing.
Sizes that fit all
Although it’s a catchphrase, we take inclusivity very seriously. We make sure no one is left out since we genuinely believe that wearing a fantastic leather jacket has an exhilarating effect. All of our coats come in eight common sizes, ranging from XS to 4XL, and can be customised to order.
Discovery & Expression
We support expression and discovery because no two people are alike. With the assistance of our design specialists, our clients may create completely unique, bespoke jackets from the ground up. In this way, we promote diversity and provide our clients the freedom to express themselves completely and stand out from the crowd.